Credits: EE | Havas Play | Nexus Studios

Campaign Experience Awards Winner 2024

Collaborating with Havas Play for EE Game Day, Nexus Studios transformed 13 UK locations into a mixed-reality gaming experience. During a Twitch stream featuring popular gamers Lewis Brindley, Pedguin, Geestar Games, and BrionyKay, viewers engaged in solving in-game puzzles guided by a custom-built video game. The stream culminated in the launch of a bespoke game set in a digitised Leeds, leading to a real-life treasure hunt across the UK. My contribution to the project involved designing the video game’s UI, Twitch stream graphics, and identity, aligning with EE’s wider campaign brand guidelines.

Game UI / Twitch Graphics

Mapatron Treasure Map

Twitch Stream Bumpers